rand fishkin lost and founder book cover

Lost and Founder by Rand Fishkin

I’ve been a fan of Moz (and Rand, via the transitive power) since the “SEOMoz” days, so buying [t]his book, ‘Lost and Founder,’ was a no-brainer.

Wonderful storyline, accompanied by valuable business/life/success lessons and plenty of Fishkin’s familiar personality—in his own voice*—throughout his book about a sixteen-year stint building and leading a startup.

I pre-ordered the book, began listening in June, and re-listened to most of Lost and Founder, pausing after completing each chapter to evaluate/ponder/reflect. (Which is why it took me four full months to finish.)

My favorite part is near the end… Rand explores (don’t worry, this isn’t a spoiler) the importance of culture—specifically, values like transparency and integrity—and the important of holding true to your values even when ???? hits the fan.

His firsthand accounts of:

  • SaaS product management and marketing
  • Running a venture-backed startup
  • Dealing with life’s challenges
  • Navigating difficult HR situations

… make this a BAMF book, IMHO.

Do yourself a favor and give it a listen/read.


Buy on Amazon / *Buy on Audible