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Resumé

Leadership

Marketing Strategy

Project Management

Tactical Execution

Analytics

Inbound Marketing

Brand Management

Direct Marketing

Summary

Creative problem solver, seasoned entrepreneur, and data-driven marketing leader with strategic and tactical experience across digital, direct, and traditional marketing channels.

Experience

07/2018 - Present

Responsible for revenue marketing, content marketing, brand management, demand gen, and product marketing. Support inside and outside sales teams with enablement materials, inbound leads, and ongoing events.

  • Promoted from Marketing Director to Vice President of Marketing within first 90 days.
  • Developed and manage new website, PPC advertising channels, marketing automation system, and MarTech stack.

Education

08/2007 - 12/2008

Studied Entrepreneurship and Innovation while building a startup company.

  • Recognition among most-successful student businesses
  • Startup acquired and moved to Austin in December, 2008

Qualifications

  • AdWords & Analytics Certified; Expert with Salesforce, HubSpot, Marketo, and more
  • Fluent in every major marketing discipline with creative, strategic and tactical experience
  • Practiced leader—recruiting, developing, and managing successful marketing and sales teams
  • Proficient, professional, and effective communicator—virtually, in person, and in front of an audience

Goals

  • Form a strong rapport with colleagues, customers, and leadership
  • Strategize, execute, and optimize record-breaking marketing campaigns
  • Share new ideas and innovations, promote teamwork, and implement efficiencies
  • Challenge myself to solve problems creatively and proactively, and outperform expectations

Avocations

Volunteer and board member with Ruby’s Rainbow since 2012; involved with various student-led business/marketing groups at the University of Texas; and active participant in several local bike rides. I also love to write.

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